Presence

You’ve got the track record. The titles. The trust.
Let’s be real: Quiet brilliance only gets you so far.

What if your name landed in the rooms you actually want to be in without constantly having to prove yourself or be “on”?

What if your expertise wasn’t just respected behind closed doors, but recognized publicly?

This isn’t about chasing attention. It’s about making sure the right people know who you are, what you do, and why they should come to you by using the power of social media.

You’re not trying to be famous. And you’re definitely not trying to be a “pick me” online.

You just want your online reputation to open doors before you walk through them.

You’re not afraid of being seen online, you just want to be seen for the right things.

You’re ready to:

• Use your career story to position yourself using social media, not just “look accomplished”
• Share your perspective without feeling like you’re performing or begging for attention
• Speak like a human. Clear, credible, real: Not like you’re trying to write a viral LinkedIn post
• See actual momentum and not just more followers, but more doors opening

You’re not here to play the algorithm. You’re here to lead.
And your personal brand should reflect that.

Hi! I’m Dhariana

I’m Dhariana Lozano, a brand and social media strategy consultant dedicated to helping CEOs, entrepreneurs, thought leaders, and associations create and build impactful brands.

With 15 years of experience in social media and brand strategy, I’m the co-founder of Block & Ave., a brand strategy agency based in New York City, where I help businesses craft powerful brand identities and strategic marketing approaches.

Using the power of personal branding I’ve been able to land speaking engagements, become a HubSpot Academy course contributor, been featured in BlogHer, and served as a Social Media Today Expert.

Now I want to help you open doors in your career you my never have even dreamed about by doing the same!

What You’ll Learn:

A clear, confidence-building framework for crafting a thought leadership brand that aligns with your career aspirations, positions your expertise, and opens new professional doors.

Week 1

Define Your Presence — Clarify Your Brand Identity & Leadership Narrative
Uncover the unique combination of experience, values, and vision that makes you distinctly credible. Align your professional legacy with a brand narrative that sets you apart.

Week 2

Strategic Visibility: Choose Your Platforms & Executive Presence Style

Determine where your voice is most impactful. Whether in industry panels, LinkedIn, writing, or media and learn how to show up with intention, clarity, and authority.

Week 3

The Authority Amplifier: Craft Magnetic Content, Messaging That Commands Attention, What to Share (and What to Avoid)
Learn to create compelling content that positions you as a thought leader, while sidestepping common pitfalls. Craft a compelling communication strategy that reflects your voice and values while building trust, respect, and recognition across your field.

Week 4

The Sustainable Visibility Plan: Build a Long-Term Strategy for Influence & Opportunity

Turn short bursts of visibility into lasting career momentum. Build a manageable brand rhythm that supports your growth without burnout or overexposure. Develop a personalized, manageable content strategy.

4 Weekly Executive Strategy Workshops.

Live Tuesday sessions at 11:00 AM ET (starting July 7, 2026) led by Dhariana, where you’ll gain clarity and apply strategy in real time. At the end of each lesson there will be time to ask questions.

• Class 1: Define Your Presence: Clarify Your Personal Brand & Vision
• Class 2: Show Up with Confidence : Choosing Your Platform & Voice
• Class 3: Craft Magnetic Content: What to Share (and What to Avoid)
• Class 4: The Sustainable Visibility Plan: Build a Strategy You Can Stick To

Telegram Group.

A private professional circle for connection, questions, and support during the 4-week program. Get direct feedback, and workshop your visibility goals

Workbooks & Strategic Tools.

Each session includes actionable frameworks, prompts, and templates to move you from concept to implementation.

Recording Access.

Course materials will be available in Skool dashboard.

You’ll walk away with a blueprint for building long-term influence and career momentum using brand strategy to drive your online presence.

A Clear, Simple Brand Strategy: Define your unique value, messaging, and positioning to stand out as a leader.

A Visibility Roadmap: Know exactly where and how to show up to attract speaking gigs, media features, and high-impact opportunities.

A Content Plan That Works: Learn how to create strategic content that builds authority without the overwhelm.

Confidence & Executive Presence: Show up powerfully online and offline with a brand that matches your leadership.